Tasta Xàbia tapas route returns for new edition with 24 tasty dishes
The route will be open from May 17th to May 31st, offering tapas across the three urban centres of the town.
Xàbia Council presented the second edition of the Tasta Xàbia which will take place from May 17th to 31st, consolidating this initiative as an effective tool for boosting the local economy. The press conference was attended by the councillor responsible for Economic Development, Juanlu Cardona (PP), the manager of FORXA, Jaume Serra, and the president of ARX, the Xàbia Restaurant Association, Jose Manuel Piña. Following the success of the previous edition, this year the campaign expands its reach by incorporating the retail sector, joining the already established gastronomic route.
In the hospitality sector, 24 participating establishments will offer tapas and drinks for €4. This tapas route will allow residents and visitors to discover local culinary creativity. To learn about all the participating establishments, download the “Rutapa” app, where you can also follow the route’s progress.
The campaign includes various prizes to encourage participation, including 12 prizes of €50 each for customers who complete the route and participate in the voting process, and a special prize of €400 to the establishment chosen by the public as the creator of the best tapas.
The participating bars and restaurants are El Bancalet, Embruix, Temblor, Mavita, La Trastienda de Vinos y Viandas, Santa Coqueta, Casa Grau, El Convent, La Parrilla del Celler, Las Notas, Restaurante Olivo y Laurel, Palito by Temblor, Restaurante Cande, Picoteo Port, L’Almadrava, La Jijonenca, Caramel et Chocolaat, Rte, Club de Golf Jávea, Rte La Vera, Isabor, Bendita Chuleria, La Terrera, Munay, and Yerba.
The main novelty of this edition is the inclusion of local businesses. 130 establishments spread across the different urban centres of Xàbia are participating, easily identifiable by informational signs. Customers will receive scratch cards upon purchase, which are eligible for multiple prizes. Prizes included in this category include: 3,000 merchandising gifts (1,000 pens, 1,000 bags, and 1,000 mugs), 170 prizes offered by participating establishments, and three shopping carts.
In addition, special prizes have been planned to reinforce the involvement of local businesses and services: three yoga classes from Javea Yoga Studio, two travel suitcases from Jamboo Travel, one week for two people at Club Fit, two nutrition sessions from Mari Olivares, Nutritionist, and one boat trip around Xàbia Bay, supported by Mundo Marino.
Juanlu Cardona, the councillor responsible for Economic Development in Xàbia, explained that Tasta Xàbia is a campaign that goes far beyond promoting gastronomy: it’s an economic revitalization tool designed to activate the urban centres, highlight the efforts of the town’s professionals, and foster local consumer loyalty. “This year we’re taking a further step by incorporating local commerce, with more than 130 participating establishments and an attractive program that rewards customer trust. We want people to shop, enjoy tapas, and above all, enjoy Xàbia.”
